Taylor Swift and Travis Kelce only began dating in the summer but already speculation among fans over whether they’ll get engaged is reaching fever pitch.

The rumors reached their peak as Kelce prepared for the Kansas City Chiefs to take home the Super Bowl Ring– and some fans hoped the athlete would have a ring of his own for Swift following the win.

Swift is not the only celebrity to have faced excited fans looking for a wedding sooner than later. Swift and Kelce are both 34, and neither have been engaged or married yet. But fans have closely followed Swift’s relationships since she was a teenager and have been there for the dating and the breakups.

Travis Kelce shares what it was like on the first date of his love story with Taylor Swift

“The eternally optimist in me is saying that consumers idealize marriage and want the best for the celebrities,” said Kate Kurtin, a professor of communication studies at California State University in Los Angeles, via email. “The cynic in me is saying that consumers feel an entitlement to know details about celebrities’ lives and ‘get the scoop’ and see all the pictures and marriage is the next demand they are placing on Swift and Kelce.”